Mobile Promotions works with Bosch Automotive
Chassis Systems, to promote the lifesaving benefits
of ESP, Electronic Stability Program, in cars and vans
with roadshows both in the UK and mainland Europe.
ESP is an active vehicle safety system, which when
fitted to a car or van prevents it from skidding, and
significantly increases drivers’ and passengers’
safety, and saves lives!
As part of this new communications and awareness initiative,
Bosch commissioned the design of a series of ESP simulators
that allow a ‘virtual’ experience of the
benefits of ESP.
We have been responsible for event logistics, planning
and transporting ESP simulators and communications display
equipment throughout UK and Europe. We have also used
our special event trailers, and Lamboo exhibition fleet.
The special trailer design has enabled the simulator
to be moved from event to event without additional generators
or support equipment, it can be operated by a single
driver/technician, ensuring that the ESP simulator and
message delivery is a streamlined, cost effective, marketing
tool.